AI Systems
AI Lead Capture & Routing
GPT-4 scores every inbound lead and routes it in under 15 seconds — down from a four-to-six hour wait.
- OpenAI GPT-4
- n8n
- GoHighLevel
Results
- Leads routed
- 3,500+
- Response time
- 4–6 hrs → 15 sec
- Data errors
- Zero
- Coverage
- 24/7
The brief
Inbound leads were sitting for four to six hours before anyone responded — long enough that most had already booked with someone else. I built a capture-and-score layer that reads intent with GPT-4 and routes hot leads straight into the consultation pipeline while cold ones drop into nurture.
How it was built
- 01
Capture
An AI chatbot captures the lead's details in under 15 seconds, across every inbound channel rather than just the website form.
- 02
Score intent
GPT-4 classifies each lead Hot, Warm or Cold from what they actually wrote, not from which form they filled in.
- 03
Route
Hot leads go straight to the consultation pipeline with round-robin assignment; cold leads enter a 10-day nurture sequence.
- 04
Persist
Ten structured touchpoints per lead, because roughly 60% need five or more contacts before they convert.
Built with
- OpenAI GPT-4
- n8n
- GoHighLevel
- Meta Ads webhooks